A lecture given at the TDC - The Developer's Conference event on how our cognitive processes related to memory should be taken into account when we suggest experiences for clients and users.
https://youtu.be/-zpQwBViV0Y?si=lzg1QjbKfp0ZUTI-
I was invited to speak at the Hack Town event that took over the city of Santa Rita do Sapucaí - MG. It is an event about innovation, futurism and design, where I was able to share a little about my vision regarding design, ways of interpreting the profession itself, concerns about the future and, above all, I presented my new assessment framework for Products, Problems and People, inspired by the works of Abraham Maslow, Stephen Bradley and Don Norman.
<aside> 💡 I am writing the final article detailing the framework and I also intend to record the lecture again to publish it as soon as possible.
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